
B2B Sales Management
Develop a structured approach to managing a B2B sales team, its pipeline, and its execution priorities.

- Recorded
- 18–26 hours
- Taught in Arabic
Explore how product experience can contribute to acquisition, activation, retention, and commercial growth.


4 modules · 18–26 hours of recorded learning, with templates and worksheets for each module.
A product-led growth opportunity map and prioritized learning plan.
A weekly live online Q&A with the instructors, open to you for 3 months after you enroll. Every session is recorded, so you can catch up if you miss one. How live sessions work.

Moaaz Elmasry is a product management and delivery leader with 15 years in the software industry and the founder of the Digital Products Community (DPC). He is Head of Products at Saudi Railway Company (SAR), where he has expanded the product portfolio from 1 to 50+ products, lifted the app's store rating from 1.2 to 4.6, and contributed to a 1.2x increase in passenger revenue. Full profile
View full profile →Awarded when you complete the course. An assessed GTMI credential, earned by passing a course assessment, will be added once assessments launch. About GTMI certificates.

Develop a structured approach to managing a B2B sales team, its pipeline, and its execution priorities.


Explore how AI agents can support GTM workflows, with attention to process design, data, evaluation, and human oversight.


Work through the complete B2B sales cycle, from prospecting and discovery to qualification, proposal, negotiation, and close.
