GTM Technology
AI Agents in GTM Engineering
Explore how AI agents can support GTM workflows, with attention to process design, data, evaluation, and human oversight.
- Recorded
- 18–26 hours
- Taught in Arabic
Tarek Reda
Co-Founder — Superable
AI agents and GTM engineeringAbout
Tarek Reda is Co-Founder of Superable, a Dubai-based agency that helps ambitious B2B companies build pipeline and win enterprise deals, and Head of Marketing at Talkpush. He has spent 15+ years in marketing and growth, with B2B as his focus, and also founded Blue Pencil, which runs inbound and outbound campaigns for B2B tech companies.
Earlier he was Head of Digital at bfound.io in Dubai, leading paid and organic media, CRM, conversion optimization, and analytics, and ran performance marketing for Dubizzle across the Middle East, North Africa, and Sub-Saharan Africa. He co-founded Mobera Academy, the first online academy dedicated to mobile growth marketing in the MENA region.
Tarek has taught for more than a decade. He leads the growth marketing pillar at SANDBOX by Oraseya Capital, mentoring startups through workshops and one-to-one sessions, and has trained marketers with AstroLabs in Dubai, Triggers in Saudi Arabia, and DM3 Institute. He holds an MSc in Digital Marketing from Hult International Business School and a bachelor's degree in Marketing and International Business from the German University in Cairo.
Teaches