GTM Motions
Partner-Led GTM Motion
Explore how partnerships can support a B2B go-to-market motion and how to organize partner selection, activation, and measurement.
- Recorded
- 18–26 hours
- Taught in Arabic
Sherif Abdelhadi
Regional Partners Manager — Odoo
Partner-led GTMAbout
Sherif Abdelhadi is Regional Partners Manager at Odoo in Dubai, where he helps the partners who sell and implement Odoo's ERP platform across the region shape their business, go-to-market readiness, and growth. He has developed and enabled more than 70 Odoo partners, from first engagement through structured capability building, and contributes to year-over-year growth in partner-generated revenue.
Over 13+ years across the GCC, MENA, and Europe he has built partnerships with governments, international organizations, startups, and private-sector leaders. At Eton Institute he managed B2B and B2G relationships with 20+ organizations, including 18+ government entities. For BluePass, the UAE's national maritime digitalization initiative under the Ministry of Energy and Infrastructure, he developed the business model and go-to-market roadmap, secured 8 strategic partnerships, and onboarded 120+ service providers. As Business Director at DvCircles he launched the Business Synergies for Arabs program in 6 countries and built a partnership network of 170+ organizations.
Across 27+ projects in 16+ countries he has supported 70+ businesses and 5,000+ professionals through 1,800+ hours of training and mentoring. He holds an MBA from the Arab Academy for Science, Technology and Maritime Transport and the IIBA CCBA® business analysis certification.
Teaches